South Adelaide and Fleurieu Milk Company extend and expand partnership

Fleurieu Milk Company fuels Panthers juniors: South Adelaide Football Club under-18s Aaron Douglass (left) and Marcus Lippett (right) celebrate Fleurieu Milk Company expanding their support to South Adelaide's junior programs. Image: South Adelaide Media

South Adelaide Football Club is pleased to announce that Fleurieu Milk Company has extended their partnership with the Panthers for a further two seasons and increased their support into South's junior programs.

The partnership between South Adelaide and Fleurieu Milk, which began in late 2016, will now run through the 2019 and 2020 seasons and has expanded to include support of the Panthers Centre of Excellence programs.

Fleurieu Milk Company's logo will remain on the right thigh of all Panthers male game-day shorts, while now also featuring on the left breast of the club's Under-16 and Under-18 guernesys.

All dairy products used in South Adelaide's bistro, Jimmy Deane's will continue to be supplied by Fleurieu Milk.

South Adelaide Chief Executive Officer Neill Sharpe said the club was thankful for Fleurieu Milk's ongoing support.

"It's fantastic to be able to extend our partnership with Fleurieu Milk Company for a further two seasons," said Mr Sharpe.

"Fleurieu Milk have been tremendous supporters of our club and we are grateful they have also offered to increase their support to partner with our Centre of Excellence Under-16 and Under-18 programs.

"We believe it is extremely important to support home-grown products within the southern community and are extremely proud to continue to grow our partnership with one of the leading businesses within our Zone."

General Manager of Fleurieu Milk Company, Nick Hutchinson said Fleurieu Milk were proud to be able to give back to their community.

"Fleurieu Milk Company are privileged to be able to enhance our partnership with the South Adelaide Football Club," said Mr Hutchinson.

"Like South Adelaide, our business is built around community and we are extremely grateful for the way the general public embrace our company. It is humbling to know we're in a position to be able to give back.

"Since our partnership with South began only two years ago Fleurieu Milk have doubled in size. We now employ 45 people from the local area and purchase milk from additional local farms. With Fleurieu Milk being 100% locally owned, this is extremely important to us.

"We can't wait to see our growth continue along with our level of community involvement in to the future. Go Panthers!"

Nestled in the foothills of the South Adelaide Zone at Myponga, Fleurieu Milk Company began in 2006 with a vision to make farming a sustainable profession for the next generation. Low farm gate prices from dairy processors caused three local farming families to come together, collaborating to produce their own differentiated brand targeted at a niche market within South Australia.

The emphasis of all Fleurieu Milk products is quality. They take pride in knowing their milk tastes exactly how milk should taste. They avoid adding any additives, thickeners and preservatives to their products, wanting them to remain as natural as possible.

Whilst growth continues, the company wants to ensure a large emphasis remains on community involvement. Local community support is absolutely vital to our success and is undoubtedly what got them off the ground 13 years ago. They want this two-way relationship to continue as much as possible which is why Fleurieu Milk is quite proud to be partnering with the South Adelaide Football Club.